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Apr 15 2015

A Simple Guide to Becoming Mobile Friendly (and Google Friendly!)

You already know that to compete in today’s digital marketplace, you need your website to be accessible not only through desktop computers, but smartphones as well. Recently, Google has announced something BIG: if your website is not mobile friendly to the revised guidelines by April 21, 2015 you will notice a significant drop in search result rankings. That Google has decided to enforce mobile friendliness is something new, so today, I’d like to present you with the two best options to help your business go mobile.   Option 1: Mobile Website   A mobile...

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Nov 10 2014

Promote Your Business on Social Media

Social media is a powerful tool that businesses can use to promote their services and products and reach out to current and potential customers. Unfortunately, many businesses today struggle with maintaining their online presence. These social media giants are providing convenient methods for businesses to reach out to customers effectively. Here are a few tips on how to use them properly.   Facebook This social media giant is the most important platform to use; many businesses already have a page created, but are not actively present. The key to using Facebook accurately is...

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