Why does my business need a social media presence?
According to Forbes, social media sites currently generate 31% of all referral traffic, reaching an equal level with traditional search referral traffic. Social referral traffic has become a critical component of SEO, and without it, your company’s rankings will eventually begin to falter as your competitors keep up with current digital trends.
Do customers really make buying decisions based upon social media?
Millennials trust user generated content and word of mouth more than traditional advertising, and 74% of consumers rely on social networks to guide purchases. Online customer reviews on social media platforms are driving sales more than ever before.
I’m a B2B business. How does social media help me grow?
For many businesses, it’s hard to believe social media can create an impact for your business. However, the amazing part about social media marketing is that it has grown beyond cat pictures. There’s a social media platform for all types of industries, including B2B. In the next 5 years, B2B product companies are projected to spend 18% of the marketing budget on social media while B2B services companies will spend 25%.
What do I post and what social media platforms are best for my industry?
This is where our Social Media Management team comes in. We create an effective social media strategy based on your industry, goals, and competitors and handle everything from writing and monthly posting calendars. We customize posting to engage with your followers and continue to adjust your strategy based on quantifiable data.