Content is King! In this day and age when everyone has a smartphone in their hands and a tablet in front of them, how can you keep your audience engaged while simultaneously enhancing your search engine rankings? Content. Content. Content. Expert, well-written and researched articles are the way to engage your audience, inform them and ultimately prevent them from swiping, clicking or otherwise strolling to the next website.
Let Us Engage. We create the headlines that will get new and existing customers to engage with your website. We will establish you as the industry leader and expert that you are, and we’ll develop your voice to not only meet the masses, but to become their voice.
From creating content calendars that will diversify and build out your brand voice, to promoting your material on all of the social media sites your potential customers surf on a daily basis, while harmoniously crafting quality brand stories, we at Intact Info will be the solution you need. We’ll create the headlines, we’ll get the content that is engaging and eye-popping, and we’ll build your brand.
Benefits of Content Marketing
Generate more leads and Increase sales by drawing more customers to you
Expand brand awareness while building traffic to your website
Increase engagement with your targeted audience
Build authority and position your brand as an industry thought leader
Maximizes ROI and is more cost effective than traditional advertising
61% of consumers feel better about companies that create content
95% of companies said that content marketing is important to their business in 2014
66% of companies expect their content marketing efforts to yield a positive ROI in 2014
The holistic approach for content marketing
1After an in-depth study of your industry and target audience to identify trends and areas of opportunity, we perform a comprehensive competitor analysis to see what’s working overall and identify where we can help you shine.
2Fortified with the collected data, our creative content teams produce valuable, relevant and consistent content such as blogs, link-bait articles, infographics, social posts, and emails that capture the attention of your target audience.
3Next, we deep dive into an analysis of which types of content really resonate with your target audience. We focus our content producing efforts by targeting themes and trends that are fostering engagement and shares.
4We utilize our network of content publishing networks and outlets to a synergistic effect that further propels positive momentum and viral sharing with the ultimate goal of maximizing conversions and driving sales.
Content Marketing FAQs
Which type of content strategy is most effective for my business?
Every industry needs a unique and customized content strategy, based on goals, industry specific, and competitors. At Intact Info, we understand 1 size does not fill all approach. We work with you to better understand your goals and we complete an in-depth analysis of your industry and competitors and create a strategy that aligns with your overall goals.
How would I know if my content strategy is helping my business?
As a digital marketing agency, we love to see our content pieces attract and engage users, which is why we create quantifiable data for you. We love to see which pieces of content, whether its on-page creation, blogs, newsletters, or any other piece drives the most traffic to your business and continue to build on those.
Can we just use a free blogging platform?
Although it’s possible to use a free blogging platform, it’s much more effective to set up a blog section on your website. This will drive more traffic to your website and also give you ultimate control of your content.
Find out what we can do for you.
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