Social influencers have the unique ability to shape the buying decisions of a massive audience through social media. They’re the new type of celebrity, and are responsible for creating explosive growth in sales and brand awareness for many companies, from large corporations to smaller startups.
Social Influencer Marketing
An influencer outreach program is quickly becoming indispensable to the modern digital marketing strategy. Influencers are more valuable to brands now than they’ve ever been for their ability to deliver on social chatter, earned media, and action. -Tessa Wegert, Clickz
Similar to celebrity endorsements, social influencers are able to give brands instant credibility and exposure and have the potential to be a brand’s most powerful ally. According to recent statistics, this is especially true for the younger generation.
Influencer Marketing Effectiveness
Raise Brand Awareness (93%)
Generate Sales Leads (75%)
Increase Customer Loyalty (76%)
Marketing to a Younger Generation
Our Process
1
We work with you to define your target audience and identify specific products to promote.
2
We research social influencers who possess the highest level of engagement and influence with your target audience.
3
We get your approval for selected influencers, method or style of promotion, and launch dates.
4
We cultivate deep relationships with the influencers and introduce them to your brand, products, philosophy, and voice.
5
We launch the campaign and provide detailed analytics and data through social listening.